National Blueberry Month Toolkit


July is National Blueberry Month! By leveraging new, dynamic content and working together, it’s important for the industry to capitalize on this moment to drive consumer interest and increase sales for blueberries across the board, now and going forward.

From tip sheets to social media content to digital advertising and more, our National Blueberry Month Toolkit provides you with everything you need to promote the month-long celebration.

Together as an industry, let’s show your consumers, community and partners why they need blueberries in their daily lives and give them new ideas and reasons to grab a boost of blue!

Quick Links

Social Media Content

Celebrate National Blueberry Month on your personal and professional social pages. Choose from several social media images in a square format ideal for Instagram, Facebook, Twitter and LinkedIn. Just click on the individual image(s) and download directly from this page. We’ve made it even easier for you with suggested captions and hashtags. Just cut and paste and you’re ready to go.

Download GIF

Suggested caption:
Don’t they say that breakfast is the most important meal of the day? Stack your plates high with a bit of blue, from your favorite no-fuss fruit! Every morning is a good morning that starts with a view like this. Agree?

Download GIF

Suggested caption:
July is #NationalBlueberryMonth [blueberry emoji] Celebrate by enjoying a boost of blue all month long. From adding them to your morning smoothie, sprinkling them onto your salad or simply eating them by the handful…they’re the perfect addition to any day!

Download Image

Suggested caption:
It’s here! Today is #NationalBlueberryDay and there are about a million different ways we plan on grabbing a boost of blue to celebrate. From snacking on them all day long to adding blueberries to our lemonade or fruit salad, the options are endless. How do you plan on grabbing a boost of blue today?

Download Image

Suggested caption:
Today might just be one of the best days of the year. Because let’s be honest, who doesn’t love #NationalBlueberryMuffinDay? Any excuse is a good excuse to start your day off with a warm blueberry muffin. Not to mention, blueberries are a good source of vitamin C and fiber making it a snack or tasty treat you can feel good about.

Download Image

Suggested caption:
Red, white and blueberries! That’s exactly how we’re planning to celebrate the 4th of July this year. No matter what your holiday plans are, with blueberries you can just rinse, eat and repeat.

Want more National Blueberry Month inspiration and see what USHBC is promoting nationally? Be sure to follow us:

Consumer Tip Sheet

Spread the news of the benefits and unique tips for enjoying blueberries with your customers, partners and community by downloading this resource for digital or printed use.

Ideas for use:

  • Share as content or a download on your website
  • Distribute to local partners, influencers and registered dietitians
  • Use the tips and inspiration as social media content and/or for your digital newsletter
  • From the tips, create messaging for pitching local media as well as soundbites for interviews.

Digital Ads

Use our National Blueberry Month digital ads for banners on your website, in newsletter content, on social media channels, or in digital marketing materials. Click the thumbnails below to download horizontal and vertical versions of our banner ads in multiple sizes, including 160×600, 300×50, 300×250, 300×600, and 728×90.

Summer Recipe Videos

Who doesn’t love a short and snappy video featuring your favorite berry? Our highly shareable recipe videos, each under 60 seconds, are the perfect length for social media, and are also great content for your website or digital newsletter. Just click below to download, and visit our Turnkey Content for more recipe videos. 

Blueberry Boards for All Seasons

Download Video

Easy Blueberry Fruit Leather

Download Video

Blueberry Basil Frosé

Download Video

No-Bake Blueberry Coconut Energy Balls

Download Video

Summer Recipes

and Food Hacks

Share our delicious recipes and beautiful photography to inspire your consumers to enjoy blueberries more often and in more ways during their peak season and beyond. Click each image to download, and access the recipe on our website or as a printable recipe card to make it easy to share with your customers, community and partners. Visit Turnkey Content for even more recipe ideas.

Additional Blueberry Images

This is the time to highlight the beauty of blueberries and get consumers craving that healthy and delicious fruit! Download some of our favorite blueberry imagery to add to your own library, share on social, include in your digital newsletter, add to printed pieces or even upload to your website. See Summer Recipes above for even more blueberry images.

QR Codes

Help us engage and excite more consumers to drive blueberry purchases! Encourage your customers to seek blueberry usage ideas, recipes and health info right at point-of-sale with these fun and interactive QR codes. Place them on your packaging or share them in your digital promotions. Just click on the QR code to download a zip file containing the code in various formats.

Media Tips – Coming Soon

The media is more likely to cover timely and local news, and National Blueberry Month is a great opportunity to reach out and establish relationships that could last all year long. For guidance contacting your local media,  key messages, and interviewing do’s and dont’s, we’re providing you with media-savvy tips for garnering coverage for blueberries and your business.